email: elizhrobinson@gmail.com
resume: click this!
Hi! I’m Elizabeth Robinson and I’m a 26 y/o, NYC based creator. I graduated Cum Laude from the SI Newhouse School of Public Communications at Syracuse University with a B.S. in Magazine, a minor in psychology, and a concentration in fashion communications and design in May of 2020. In the spring of 2019, I continued my studies abroad in London, England.
I most recently worked as the Social Media Manager of Steve Madden on the Social/Influencer team in the marketing department, spearheading all initiatives from strategy and planning to campaigns to content creation to graphic design to analytics reporting, to content creator and influencer marketing. I love to create original content that aligns with a brand’s identity in order to connect with and grow an audience.
I consider myself to be a creative strategist in the digital sphere. I’m a visual communicator and I’m passionate about integrating marketing and content strategy within the intersections of art, design and, digital culture. My expertise lies in creative for brand strategy, content development, fashion design, and marketing solutions through multiple channels. I’ve always been infatuated with the fashion industry; from design, to marketing and public relations, as well as photography, photo editing, and branding. In my free time, you can most likely find me playing around on Adobe Creative Suite and/or eating chocolate ice cream.
Since graduating from the SI Newhouse School of Public Communications at Syracuse University amidst the pandemic in May of 2020, I have been working across the industry with companies such as the luxury intimates brand, Fleur Du Mal, and NTK NYC, a fashion startup, as well as freelancing for a number of brands such as Amanda Uprichard, Trish McEvoy, and now Steve Madden. I have gained skill in a number of areas such as managing social channels, content creation, social strategy, graphic design, influencer marketing, research, analysis and analytics, production assistance, UGC, media kits, content calendar management, building websites, and designing content.
I’m a highly motivated self starter, goal oriented, and I absolutely love to learn, collaborate, and communicate. I thrive in a fast pace environment. I’m a hard-worker, a team player, and a quick thinker with common sense and a keen eye for detail. My innate creativity combined with my diligence allows me to execute my work professionally and efficiently. I consider myself to be a creative entrepreneur, as I’m a conceptual and curious person. I value aesthetic and creating effective, engaging, and unique strategies.